SEO: it should be about who, not how many
What's missing from most company websites, or at least what is craftfully hidden, is that very reason for being. Companies hire SEO consultants who have absolutely no understanding of the market for the companies' products and just jam the web traffic with random hits from spiders, which makes everyone feel good until you look at the sales figures for the year. This week I've been getting bombarded with SEO consultants wanting to link their sites to New Tech Press . I've dutifully gone to their sites to see what they are all about and have been thoroughly disappointed in what I see. They are filled with poorly written, unconnected, bland content that provides absolutely no value to their audiences. They are designed only to drive search traffic. What makes it all the worse is some of these sites are for well-known corporations. And, no, I won't tell you who. I understand the value of good SEO. It's important to give people making rando...