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If you walk into a business event with a thousand people and you stand in a corner the entire night not engaging with anyone, the event is useless to you. Same with social media platforms. You only get the value back that you put into the participation. The input on my concern about Linkedin’s future has created a massive response in the past week. More than 30 comments in my Linkedin post a nd a couple hundred direct messages and emails. All of the input is consistent. While comments range from power users who say the will continue to be power users, to those that say they are leaving Linkedin altogether, but the consistently say that the level of SPAM is increasing, which makes the platform more difficult to use. So today I’d like to talk about techniques to eliminate the SPAM and make Linkedin useful for you. If you walk into a business event with a thousand people and you stand in a corner the entire night not engaging with anyone, the event is useless to you. Same with social med...

This is a real problem that could damage the effectiveness of Linkedin and maybe they should start thinking about what to do about it. Last week I published an audio interview with IdaRose Sylvester about her doubts about the value of Linkedin . She echoed some of the concerns that I expressed although I'm not about to give up on the platform as yet. She introduced me to Todd Herschberg, a former Linkedin Open Networker (LION), who she said might have had a different perspective. Not quite. In fact he agrees with her more than me. In this 20-minute interview, we got even deeper into the problems of Linkedin which focus primarily on spam and fake profiles that are proliferating on the platform. This is a real problem that could damage the effectiveness of Linkedin and maybe they should start thinking about what to do about it.  Here's the interview.   Related articles Linkedin Ads? LinkedIn Is Not Facebook, But It Clearly Wants To Be And It's Turning Away Users I...

The rising SPAM flow in Linkedin is causing some of the more valuable members to flee to other platforms. A couple of weeks ago I provided my input on the benefits and weaknesses of Linkedin and promised insights from others. The first to respond was IdaRose Sylvester of Silicon Valley Link. IdaRose is an incredible international networker, an angel investor, former analyst and business consultant and is exactly the kind of person you would expect to be a power user of Linkedin... but she is not. And for good reason.  As I mentioned in my post, the rising SPAM flow in Linkedin is causing some of the more valuable members to flee to other platforms. We recorded the interview. Check it out.   Related articles Is Linkedin a valuable business tool or a spam bucket? One man's view of the state of Linkedin LinkedIn Promises Less Email Spam