Karma
Having coffee today with a journalist friend and was telling him about a story I've run across about how business is done in the semiconductor industry and some revolutionary approaches that may be forced into play. I said I was looking forward to getting a writer to do the story for New Tech Press as soon as we had clearance to do it. He said, "Why don't you write it?"
"I'm not a really a recognized journalist so I don't qualify to write for New Tech Press."
"B------t! You're better than 90 percent of the people I know."
Still not sure I should do it, but considering what we've gone through to get NTP up to speed, it was nice to hear it.
Since 9 out of 10 bloggers have no particular expertise to call upon, why should you need any bona fides to write a story for your own NTP?
ReplyDeletePerception is reality. Someone who has been publicly writing for a recognized publication for the past 10 years has more street cred to the reading public than someone who has been running a PR form for the past 10 years... I've been writing most of the stuff my clients have been putting out that entire time.
ReplyDeleteBut then, that may change.